Hi, I’m Kelly Kasper — Founder of Sultry Lash Bar
When I was nine years old, my mum and I moved from Latvia to England in search of a better life. We didn’t have much, but we had big dreams. I didn’t speak much English back then just simple phrases like “hello” and “how are you.” I remember feeling completely lost at school, often coming home in tears because I couldn’t understand what anyone was saying.
But slowly, I picked up the language through school and watching TV (shoutout to Disney Channel!). Eventually, the Yorkshire accent crept in something I never noticed until people pointed it out! That transition taught me resilience. I learned that with enough patience and passion, you can turn your struggles into strengths.
Why I Started Sultry Lash Bar
My mum gave up everything she knew to give me a better life. She left behind her home, her comfort, and her entire support system just for me. Now that I’m older, I realise how big of a sacrifice that was. She’s the reason I work so hard. She’s my “why.”
Sultry Lash Bar was born from that same spirit a desire to create something meaningful. I wanted to build a beauty brand that celebrates real people and empowers women to feel confident in their skin no filters, no fuss.
Click here to watch my story on TikTok
A Little About Me
I’m 26 years old, 5'8", and a total animal lover. I’m a proud dog mum to Tommy my little shadow who follows my mum absolutely everywhere with he followed me. I’ve always loved beauty, but my journey really began as a self-taught makeup artist. I’d spend hours practicing on friends, experimenting with new techniques, and sharing tips online.
Fitness is also a big part of my life. I work out regularly because it clears my mind and helps me feel strong both mentally and physically. I truly believe in taking care of yourself inside and out.
What is Sultry Lash Bar?
Sultry Lash Baris more than just a lash brand it’s a beauty movement. I launched the brand in May 2021, while still in university, with no investor or big budget. Just passion, hustle, and a vision.
As a makeup artist, I saw how a pair of false lashes could instantly change someone’s confidence. But I also noticed a common problem: most lashes didn’t small/hooded eye shades. They were too dramatic, too long, or just didn’t suit everyone.
That’s when I decided to create DIY cluster lashes that are easy to apply,lightweight, and flattering for every eye shape. Our lashes are made for the bare faced babes the girls who want to look put together in minutes, without the heaviness or upkeep of salon extensions.
Download our free lash guide here
Our Mission
At Sultry Lash Bar, our mission is simple:
To help you feel like the best version of yourself in under 5 minutes.
We design lashes that are natural-looking, beginner-friendly, and gentle on your real lashes. Whether you’re running late, getting ready in the car, or just prefer a low-maintenance beauty routine, our lashes are made to fit your lifestyle.
We believe beauty shouldn’t be complicated. It should feel fun, easy, and empowering.
Our Journey So Far
What started as a uni side hustle has turned into something I never thought possible. Sultry Lash Bar now has a beautiful office space, over 118,000 followers on TikTok, and best of all I was able to hire my mum and give her a job she loves.
We’ve beenfeatured in beauty blogs, online magazines, and even used by pro makeup artists across the UK and US. It still feels surreal sometimes!
But the truth is, we’re only just getting started. My dream is to keep growing our Sultry community and keep creating innovative beauty products that support women in their everyday lives.
Public featured in Magazine click here
Our Promise to You
Whether you’re trying cluster lashes for the first time or you’re a total pro, I want every step of your experience to feel personal and enjoyable. From our free lash guide, to our packaging, to our customer service we’re obsessed with details.
Need help choosing a lash style? Want tips on application? I’m always just a message away. Sultry Lash Bar was built for girls like you busy, confident, real.
Thank you for being here. Thank you for supporting this dream. This is just the beginning. 💕